BetterBack was invented to improve the posture of people everywhere who suffer from back pain due to sitting and slouching. Katherine Krug invented the product and took it to Shark Tank with the hopes of striking a deal with the sharks and better market BetterBack to the masses. Since her pitch on the show, the company is doing very well for itself. Looking for a BetterBack Shark Tank update? We’ve got all the details here!
What is BetterBack?
BetterBack is a device that corrects your posture by slipping the brace around your back and wrapping the straps around your knees. The simple device is both ergonomic and functional. It is light-weight, portable, and can make your seated posture perfect. Its design makes it easy to put on and take off without hassle, and works by training your back muscles. All it takes is wearing the BetterBack device 15 minutes a day, every day.
Many were unaware they were even slouching for a good percentage of the day! So, she worked with a team of designers and prototypers to come up with a product that would help all those who encountered back pain issues. Her campaign was very successful and she managed to raise over $1.65 million on a $12,500 goal.
In fact, Katherine was the first solo female entrepreneur to break the million dollar mark on Kickstarter! According to the website, Better Back “allows you to effortlessly sit in perfect posture, easing backpain—and preventing it.
Lightweight and portable, it makes every chair ergonomic. Wearing it for just 15 minutes a day can retrain your body’s default posture, so when you stand or sit without BetterBack, your posture is greatly improved.”
BatterBack Highlights
BetterBack allows you to effortlessly sit in perfect posture, easing back pain. Even if you don’t have back pain, wearing it for just 15 minutes a day can retrain your default posture, so when you stand or sit without BetterBack, your posture is greatly improved. Good posture boosts your mood, confidence, motivation and overall health

Take a few seconds to re-posture yourself right now. If you’re sitting, chances are your back isn’t touching your chair at all. That’s because most chairs aren’t ergonomic, and many actually encourage bad posture. The gadget makes every chair ergonomic. Sit effortlessly in perfect posture at your desk. Or on a plane. Or at a game. You get the idea.
You get fast results and long term comfort. Put BetterBack on in 5 seconds flat!

Every product in the market comes up with pros & cons. Here we are about to discuss some of them.
Final Review Words on BetterBack
This gadget is very good for those who are facing problem in their back and will help you in bring back the spine in original posture. If you use it on a regular basis, betterback will help you cover up the back pain as early as possible. So those who want an affordable and effective device to solve back pain woes can give BetterBack a try!
Frequently Asked Questions
Yes. Since the straps are adjustable, the only positioning that is crucial is that the back pad must line up with the user’s back and the straps must pull this part of the body forward.
Posture braces are designed to train out muscles physically and ensure a good shape while sitting on the chair. So, it is good for you and they alleviate muscles to reduce pain by proper blood flow.